5 Treffer — zeige 1 bis 5:

Subjective knowledge, product attributes and consideration set: a wine application. Viot, C. 2012

Region of origin and its importance among choice factors in the wine-buying decision making of consumers. McCutcheon, E.; Bruwer, J.; Li, E. 2009

The influence of involvement on purchase intention for new world wine. Hollebeek, L. D. [u.a.] Hollebeek, L. D. 2007

Using simulations from discrete choice experiments to measure consumer sensitivity to brand, region, price and awards in wine choice. [Autoren]: Lockshin, L. [u.a.] Lockshin, L. 2006

Wine choice behaviour: the effect of regional branding. Rasmussen, M.; Lockshin, L. 1999

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